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04/01/2004
Reprinted with permission from The Atlanta Journal-Constitution.
Blanks' foundation refocuses

By MARIA SAPORTA / Staff

The Arthur M. Blank Family Foundation is pledging to contribute at least $100 million over the next five years on quality-of-life initiatives and on providing opportunities for children and youth.

Arthur Blank, a founder of Home Depot who now owns the Atlanta Falcons, has emerged as one of Atlanta's top philanthropists. Since his family foundation was established in 1995, it has awarded $128 million.

The foundation's new pledge shows that giving will not only continue but occur at a more intense pace.

Over the past year, the Blank Foundation has conducted a strategic review of its goals by getting feedback from community leaders and grantees.

The result is that the foundation will still focus on the needs of children, the acquisition of green space in the city of Atlanta, and the support of the arts and cultural institutions.

But its process will change. It will no longer accept unsolicited grant requests. Instead, the foundation will invite identified partners to receive grants around its initiatives. The foundation's staff also will go beyond funding specific programs. It will seek to convene people and organizations around those initiatives and communicate findings to the larger community --- hoping to spark civic action and community involvement.

The foundation's new president comes onboard next week. Penelope "Penny" McPhee joins the foundation from the John S. and James L. Knight Foundation in Miami. The Blank Foundation also is moving into its new offices next week, in a building on Howell Mill Road.