Atlanta Falcons Youth Foundation
► Click here for a list of Falcons Fitness Zone Partners
► Click here for information on AFYF Grant Making


Investing across Georgia, the Atlanta Falcons Youth Foundation seeks to reduce childhood obesity and improve youth fitness. AFYF has a special interest in helping school-age children living in Atlanta and Gainesville neighborhoods designated as Falcons Fitness Zones. Working closely with the NFL Play 60 campaign, Let’s Move, and national organizers such Robert Wood Johnson Foundation and PreventObesity.net, AFYF makes grants to increase the time kids spend in physical activity and increase access to healthy, affordable food.
AFYF - SALAD BAR INITIATIVE
In partnership with Let’s Move Salad Bars to Schools and CBS Atlanta, the Atlanta Falcons Youth Foundation is donating salad bars to 15 Georgia schools.
Schools must submit applications by February 15, 2012, to be considered for the first round of salad bar donations. AFYF will announce winning schools in early March.
Through the Let’s Move Salad Bars program, a national campaign to increase consumption of fruits and vegetables, AFYF will provide salad bars to at least 15 Georgia schools in 2012 and provide training to school nutrition staff on how to manage the salad bars successfully. Based on the number of applications generated, AFYF may consider additional salad bar donations.
How To Apply:
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Schools must apply through the Let’s Move Salad Bar online portal at Let's Move Salad Bars to Schools. - Any Georgia K-12 school or school district participating in the National School Lunch Program is eligible to apply.
- Grant guidelines and a Frequently Asked Questions document are available at the site.
- Grant awards will be based on the presence of a student or faculty champion, the percentage of students participating in the free/reduced lunch program, participation in the Healthier US School Challenge program and the capacity to implement a salad bar program effectively. For applicant schools that do not receive salad bar donations through the AFYF grant, Let’s Move Salad Bars to Schools may help eligible schools identify other funding sources.
AFYF – GOOD SPORTS EQUIPMENT INITIATIVE
In partnership with the Atlanta Falcons Youth Foundation, Good Sports will be donating equipment to Georgia organizations serving low-income children. Grants will be made in the form of equipment, not cash. Good Sports is a nonprofit organization working to increase participation in youth fitness and recreation programs. Good Sports targets one of the major obstacles that can limit participation: access to sports equipment.
The deadline for Fall 2012 grant applications will be announced at a later date.
How To Apply:
- Community organizations or schools in Georgia must apply through the Good Sports web site.
- Equipment donations are intended to broaden participation in physical activity, not to support top athletes.
- Equipment donations will target school-age children.
- Grants will be awarded through a competitive process.
- Not every applicant organization will receive a donation.
This initiative has a specific focus. It is designed for situations where the equipment donation promises to increase participation in some type of physical activity. This initiative is open to ideas related to most any type of physical activity. Preference will be given to opportunities where equipment donations will lead to increased levels of participation over time, not just for one event or one season. The equipment donation initiative is open to any organization in Georgia.
AFYF Grant Making
AFYF makes grants to nonprofit organizations that demonstrate capacity to reduce obesity and improve fitness among school-age children in Georgia. AFYF directs most of its grants to organizations working in close coordination with one another in Atlanta and Gainesville neighborhoods designated as Falcons Fitness Zones. In particular, AFYF looks to invest in innovative ways to move more children from sedentary to active lifestyles. Partners may serve kids at after-school programs or at school during the school day.
AFYF is especially interested in innovations that change the lives of children who traditionally are most likely to miss out or opt out of physical activity. Instead of prescribing particular types of physical activity, AFYF challenges partners to deliver activities that the kids – AFYF’s ‘customers’ – want to do. As a result, AFYF has expanded opportunities for kids to participate in dance, volleyball, jump rope, swimming and mountain biking.
In addition, AFYF makes grants to organizations pursuing innovative ways for Georgia kids and families to gain increased access to healthy, affordable food. Here, AFYF is most interested in efforts that demonstrate promise for large-scale change across Atlanta or the state.
AFYF does not accept unsolicited grant proposals. Interested organizations should send a two- or three-page letter
explaining their idea, how the idea builds on partnerships and projects in which AFYF already has invested, how the idea is innovative, and what the effort is likely to cost. From these inquiries, AFYF may invite organizations to submit full applications.
AFYF receives far more inquiries than it can fund. Only a small percentage of ideas submitted ultimately receive grant funding. In reviewing ideas, AFYF may invite organizations to meet with AFYF staff and current grant partners to consider the impact of the proposed work.
AFYF does not make grants:
- for middle school or high school team sports, development of elite athletes, elite sports leagues or travel teams;
- directly to parochial or private schools or public schools and/or agencies (booster clubs, PTA or PTO groups), however community-based non-profit organizations with 501(c)(3) designation, who meet all other organizational criteria and that run programs within a public school, may submit an inquiry to run a program within that school;
- to individuals;
- for events;
- to government agencies or munipalities; or
- to serve kids outside of the state of Georgia.
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Fitness Zone Partners
Physical Activity Partners
After-School All-Stars
Atlanta Ballet
Atlanta Track Club
Boys & Girls Clubs of Hall County
Boys & Girls Clubs of Metro Atlanta
Cal Ripken Sr. Foundation
Cool Girls
First Tee of Atlanta
First Tee of East Lake
Georgia Tennis Foundation
Girls, Inc
GoGirlGo! Atlanta
Good Sports
KiDsGyM USA
Kids & Pros
Metro Atlanta YMCA
Morehouse School of Medicine - Promise Neighborhood
Moving in the Spirit
Park Pride
Piedmont Park Conservancy
Playworks
Southern Off-Road Bicycle Association (SORBA)
Vine City Health & Housing Ministry
Healthy Eating Partners
Appalachian Community Enterprises
Fulton Fresh
Georgia Organics
Georgia Tech Agricultural Technology Research Program
Let's Move Salad Bars
Southeastern United Dairy Industry Association
Truly Living Well
► Click here to read news articles about the Atlanta Falcons Youth Foundation
► Click here to learn more about the NFL’s commitment to the community
AFYF was established in 1985 to serve as the philanthropic arm of the Atlanta Falcons. Since Arthur Blank acquired the Atlanta Falcons in 2002, AFYF has operated as an affiliated fund of The Arthur M. Blank Family Foundation and grown to be the largest owner-funded foundation in the National Football League, providing more than $18 million in grants to nonprofit organizations across the state of Georgia. Find out more at AFYF.org.

































